Source Effects on Product Judgments: Moderation of Product-Source Positioning and Category Relevance.
| dc.contributor | 國立臺灣師範大學管理研究所 | zh_TW |
| dc.contributor.author | 蕭中強 | zh_TW |
| dc.date.accessioned | 2016-06-03T03:03:23Z | |
| dc.date.available | 2016-06-03T03:03:23Z | |
| dc.date.issued | 2010-09-16 | |
| dc.identifier | ntnulib_tp_I0110_02_004 | |
| dc.identifier.uri | http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/78945 | |
| dc.language | en_US | |
| dc.relation | 2010 Global Marketing Conference, Tokyo, Japan. | en_US |
| dc.title | Source Effects on Product Judgments: Moderation of Product-Source Positioning and Category Relevance. | en_US |